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Best SEO Tools You Should Be Using in 2025

It doesn’t matter if you run a game studio, a tech startup, or an online game review site. We all have the same nemesis: Discoverability!

SEO

Jacques Leemans · Discoverability, Keywords, SEO · January 31, 2025

The Battle for Discoverability in 2025

It doesn’t matter if you run a game studio, a tech startup, or an online game review site. We all have the same nemesis: Discoverability!

SEO is one of the key factors that can make or break your online visibility. But let’s face it: SEO can feel overwhelming and complex. While we’re no experts in SEO, we’ve found a few helpful tools to tackle the challenge and please the SEO Overlords. Here’s our list of SEO tools for 2025 that can help boost your discoverability.

1. Google Keyword Planner

GoogleKeywordPlanner

Google Keyword Planner remains one of the best free tools for basic keyword research. It helps you discover new keywords related to your business and see estimated search volumes, allowing you to choose the right keywords to target.

Google Keyword Planner is part of Google Ads, which can be accessed here:

Go to Google Keyword Planner

2. SearchVolume.io

SearchVolume.io

SearchVolume.io is a simple and effective tool for finding the search volume of specific keywords. It provides real-time insights into keyword popularity, helping you prioritize which terms to focus on for your SEO efforts.

Open SearchVolume.io

3. Ubersuggest

Ubersuggest is a powerful tool created by Neil Patel that offers a wide range of SEO features.

From keyword suggestions and search volume data to competitive analysis, Ubersuggest helps you craft a winning SEO strategy without breaking the bank.

UberSuggest Chrome Extension

4. WordStream's Free Keyword Tool

WordStream

WordStream’s Free Keyword Tool allows you to research relevant keywords quickly.

With filters for industry-specific searches and a focus on PPC optimization, it’s a great tool for both organic SEO and paid advertising.

Find Keywords with WordStream

5. Keyword Surfer Chrome Extension

KeywordSurfer

Keyword Surfer is another free Chrome extension that provides keyword data directly on Google search results pages.

It gives instant search volume insights for any query, helping you adjust your content strategy on the fly.

Get Keyword Surfer

6. Ahrefs Keyword Generator

AhrefKeywordGeneratorTool

Ahrefs Keyword Generator is known for its robust SEO capabilities

This tool offers keyword suggestions, search volumes, and data on keyword difficulty, making it useful for more advanced SEO campaigns.

Go to Ahrefs

7. The Hoth’s Google Keyword Planner Tool

The Hoth’s Google Keyword Planner Tool is a user-friendly alternative to Google’s original planner.

It provides accurate keyword data, including search volumes, trends, and competition levels, making it a useful tool for SEO beginners.

Open The Hoth

8. Ryan Robinson’s Keyword Research Tool

RyanRobinsonKeywordTool

Ryan Robinson’s Keyword Research Tool is a useful resource for finding relevant keywords for your niche.

It’s designed with bloggers in mind but is useful for anyone looking to improve online visibility.

Open Ryob's Keyword Tool

Wrapping Up

Whether you’re new to SEO or looking to refine your strategy, these tools can help you stand out in 2025.

Take the time to experiment with each one and figure out which works best for your business.

Good luck with your SEO journey!

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